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CORONAVIRUS UPDATE 1st MAY 2020
Pivotal Enterprise Fund
This grant is for businesses that can play a critical role in supporting Scotland's recovery but need some immediate support. It might be to get back up and running or to maintain or diversify your current operations.
If you have the potential to continue trading and supporting employment but have an immediate cash flow challenge, then this grant is for you.
Am I eligible?
You must meet these criteria in order to apply:
• Your company has up to 249 employees that have been trading successfully before Covid19
• Less than €50 million turnover or balance sheet total of €43 million
• Can demonstrate the funding will support business to be viable
• You were not in financial difficulty before 31 December 2019
• You are a Fair Work employer or working towards becoming a Fair Work employer
• You have a business bank account
The guidance for applicants can be found here
The link to the application form is here.
Levy Boards “Make it” Campaign
Levy boards pitch in with beef campaign to aid carcase balance.
A major £1.2 million national consumer campaign encouraging consumers to “Make It” with beef is being launched by Quality Meat Scotland (QMS), AHDB and Hybu Cig Cymru (HCC).
Running for 12 weeks with TV, video on demand, radio and social media, it aims to inspire consumers to create restaurant-style meals in the comfort of their own home, using a variety of hindquarter cuts.
The campaign will be supported with 'how to' videos and cooking tips, and influencer-driven content. It builds on a social media push launched earlier in April by the three levy boards.
It aims to reach 85 per cent of UK households and deliver a three-to-one return on investment, well above the industry average.
The move is a joint response to carcase balance challenges faced by the beef supply chain in the wake of Covid-19, which has seen a surge in demand for beef mince in supermarkets. Meanwhile some more expensive cuts, more commonly favoured in restaurants, have seen demand plummet as the lockdown has taken hold.
To meet the demand for mince, processors are having to mince higher value hindquarter and steak cuts, which leads to a drop in the overall retail value of the carcase and a subsequent drop in potential returns back to beef farmers.
A joint statement from the levy boards said: “This is a unique joint effort by QMS, AHDB and HCC which we hope will drive an uptake in steak and roasting joint sales in the run up to barbecue season. It's a fantastic opportunity for everyone to get involved and create some amazing dishes in their own kitchens.”
The campaign is being funded from the £2 million fund of AHDB red meat levies ring-fenced for collaborative projects which is managed by the three GB meat levy bodies – QMS, AHDB and HCC.
The ring-fenced fund is an interim arrangement while a long-term solution is sought on the issue of levies being collected at point of slaughter in England for animals which have been reared in Scotland or Wales.
Look out for the first advert can be seen tonight on STV at 19:47 during Coronation Street.
Support Local Directory
The new directory listing business that are selling Scottish food and drink produce direct to consumers continues to build.
It is FREE to join and has gone from 140 businesses on the directory to over 220 in the last 72 hours. The links to get listed are on the bottom of the homepage at www.suportlocal.scot so please consider listing your business.
If we can be of any help with this, please get in touch with Bruce or Gordon on the details below
The Scottish Craft Butchers office in Perth is now closed following government guidelines.
We will be available to our members to answer any queries via email or by mobile phone and will be available out of office hours for any members wanting to contact us.
Our contact details are below
Gordon King: – [email protected] 07917524313
Bruce McCall: [email protected] 07834490922